TravelTiger.
Brand and interface.
TravelTiger uses the DocDuck-family identity with a tiger mascot, shared typography and green/orange palette. Interface copy stays plain and actions stay easy to find.
TravelTiger, the DocDuck-family identity and “Less planning. More going.” are approved. The 01A homepage is retained. The selected results direction is T01A, combining T01 daily structure with the T06 side map; T05A is a requested compact two-track alternative. Both use the same trip data. The homepage uses separate, directly editable From and To fields and one shared date-range calendar. Round-trip departure selection keeps it open; return selection closes it. One-way mode needs departure only. The local pilot starts at IAD and targets Istanbul city without assuming an arrival airport.
Shared visual identity.
01 / Identity
The family starting point: rounded shapes, deep green outlines, warm ivory, and a helpful character carrying the thing it makes easier.
A small, cheerful tiger with a suitcase. The stripes bring character; the familiar silhouette and soft expression keep the family resemblance.
Both wordmarks are shown in the selected shared type treatment. The DocDuck image is the supplied reference.
Warm, calm, unmistakable.
02 / PaletteDeep green anchors the identity. Orange gives the tiger its voice. Pale surfaces leave room for the itinerary, with quiet borders separating choices.
Forest#063d2d
Wordmark and anchors
Tiger orange#c45000
Wordmark and accents
Soft ivory#f3f5e8
Feature backgrounds
Paper#fafbf8
Page background
Quiet sage#e3e7df
Borders and dividers
Friendly face. Clear information.
03 / TypographyMore going.
Lowercase wordmarks pair green with orange. Rounded headings carry the personality.
Flights, stays, and good days out.
Body copy, dates, prices and booking terms use Arial for straightforward reading. Keep essential details visible before asking someone to approve a purchase.
Logo sizes and placement.
04 / Logo usetraveltigerLess planning. More going.Full lockup · desktop header
traveltigerCompact lockup · narrow spaces
Mascot · 48 px preview
Keep the mascot's original proportions and generous clear space. Use the full lockup where the tagline remains readable; remove the tagline in compact layouts. Tiny favicons need a separately simplified face mark. Never squeeze the full character into an unreadable miniature.
Plain, functional copy.
05 / VoiceUse short, direct labels that explain an action or state. The mascot carries the personality; headings and controls should not add extra metaphor or steps. Keep the approved tagline. Be precise when prices change or a booking needs attention.
“Where are you going?”
A simple invitation to begin.“Review your trip.”
The traveler stays in control.“The price changed. Please review it before we book.”
Clear information at the right moment.